Once again we had another stellar Agile Alliance conference. Keynotes were great, the best sessions had lines of people waiting to get in; we couldn’t have asked for more. We really loved introducing SAM the Yeti to everyone. People were so excited to meet SAM and he loved hanging out with the people. We look forward to this show each year because it is a chance to not only collaborate with the best companies and thought leaders but also a chance to have some fun and poke a little fun at ourselves. We were a little hesitant on how a seven-foot Yeti named SAM and our tradition of designing edgy / humorous shirts and swag would be received. Based on the 100’s of pictures people took and shared and the fact each featured shirt was gone within 10 minutes; I think we did ok. We even have a backlog of nearly a thousand requests for more AgileCraft swag. For the record, SAM is an acronym for Scaled Agile Management and his specialty is scaling with speed and accuracy. If you are going on an epic trip to the highest peak, having a yeti watch your back just makes sense.